Access to your account
We work through Amazon user permissions or Walmart Seller Center user access that you control and can remove at any time. We never ask for your password.
Amazon & Walmart · USA & Canada
Start Selling on Amazon or Walmart, Set Up by Your Account Team
We set up your Amazon seller account, prepare your Walmart Marketplace application, help with Brand Registry and GS1 barcodes, upload your first listings and set up FBA or WFS.
Who it’s for
Who is Launch & Setup for?
For brands, distributors and new companies starting on Amazon or Walmart in the USA or Canada, and Amazon sellers adding Walmart. A launch usually takes about a month. Amazon and Walmart review every application and make the final decision, so it can take less or more time, and approval is never guaranteed.
Not a fit
- Anyone who needs approval guaranteed. Amazon and Walmart make the final decision.
- Anyone who wants to share a password with us. We never ask for one.
What’s included
What your account manager delivers
- A launch checklist for your marketplace: documents, barcodes, fulfillment and listings
- Your Walmart Marketplace application prepared, and an appeal if Walmart rejects it
- Guidance through Amazon’s seller verification steps
- Brand Registry or Walmart Brand Portal application help
- Your first products listed with complete titles, images and attributes
- FBA or WFS set up, with shipping and returns settings
How it works
How Launch & Setup works
- 1
Message us
Tell us the marketplace, US or Canada, and where you are today. We reply within 2 business hours, 9am–6pm US Eastern.
- 2
Documents and barcodes
We list what Amazon or Walmart will ask for and check your GS1 barcodes before you apply.
- 3
Application and verification
We prepare your Walmart application or Amazon registration with you and guide you through verification. If Walmart rejects the application, we prepare the appeal.
- 4
Listings and fulfillment
We upload your first listings and set up FBA or WFS, shipping and returns.
- 5
Go live
Your store goes live and your account manager agrees the next steps with you.
Access and pricing
What we need from you, and how pricing works
Pricing
We quote after a call, based on your marketplaces and the work involved: a monthly retainer, a one-time project fee or a share of profit, depending on the service. Billing is in USD by PayPal, Payoneer or bank transfer, and you can cancel with 15 days’ notice.
Marketplace rules
Amazon and Walmart rules to know
Checked September 2026. Marketplaces change fees and rules often, so confirm current numbers in Seller Central or Seller Center.
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Walmart’s New-Seller Savings 2026 runs from February 2, 2026 to January 31, 2027 and is worth up to $75K in fee discounts, credits and rebates for first-time US sellers who go live after February 1, 2026.
Source: Walmart Marketplace “New-Seller Savings 2026” page and Learn guide, checked September 2026 -
The program asks for a business tax ID (a Social Security number isn’t accepted), GS1 GTINs, and fulfillment through WFS or a US warehouse that ships to consumers.
Source: Walmart Marketplace Learn, “Walmart’s New-Seller Savings Program”, checked September 2026 -
On Walmart.ca you can launch with English content, but Walmart expects French content to be uploaded right after.
Source: Walmart Marketplace Learn Canada, “New Seller Savings”, checked September 2026
FAQs
Questions about Launch & Setup
Launch & Setup
How long does it take to start selling on Amazon or Walmart?
About a month for most launches. It can be shorter or longer, because Amazon and Walmart review every application on their own timelines. We keep the parts we control ready, like documents, barcodes and listings, so nothing waits on our side.
Can you guarantee my Walmart application is approved?
No. Walmart decides who can sell on its marketplace, and Amazon does the same. We prepare a complete application, and if Walmart rejects it, we help you with the appeal.
Do I need GS1 barcodes?
For Walmart, plan on it. Walmart’s New-Seller Savings program asks for GS1 GTINs. We check your barcodes before you list, so a product ID problem doesn’t hold up your launch.
Do you set up Amazon.ca and Walmart.ca too?
Yes. We set up Amazon.ca and Walmart.ca as well as Amazon.com and Walmart.com. Walmart expects French content on Walmart.ca, and our listings team prepares French listings.
Can you set up FBA or WFS for me?
Yes. We set up FBA or enroll you in WFS and configure shipping and returns. Shipments, prep and restocking after launch are part of our Inventory & Fulfillment service.
Do you need my Seller Central or Seller Center password?
No. We work through Amazon user permissions and Walmart Seller Center user access that you control and can remove at any time.
Guides and free tools
Read before you message us
Related services
Services that work well together
Listings & Walmart Ads
Listing creation and rewrites, keyword research, images and A+ content from in-house designers, suppressed listing fixes and Walmart Sponsored Search ads.
Learn MoreInventory & Fulfillment
FBA shipments, WFS inbound orders, prep through our partner prep center, restock planning, stranded and aged inventory fixes and removal orders.
Learn MoreAmazon & Walmart Automation
We run a wholesale store on your own Amazon or Walmart account: product research, brand approvals, purchase orders you approve, shipments, repricing and restocking.
Learn MoreService Audit
Ready to hand Launch & Setup to your own account team?
Start with a free audit: a PDF report and a live call, ready within 48 hours of account access.